A productivity app is an application software that is used to produce information. This involves the creation of documents, spreadsheets, presentations, charts, graphs, digital videos, and much more. It is named so due to its purpose ‘to increase productivity’.

Productivity software is essential for all forms of work as it allows for more efficient backing-up of data, representation of data, and various other processes. It helps generate information with much more ease than possible through raw manual labor.

Nowadays, productivity software has become indispensable in office work, academic work, and documentation purposes in various other fields. According to HustleLife, different course creation software is also available that can help the organizations.

Below are 8 of the best productivity apps of 2024 that are sure to make work easier and more efficient for your sales team, thus keeping them motivated:

1. Skype

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Skype is the ultimate app to stay in touch with sales members, superiors, and especially with clients. With Skype, one can easily make video calls, chat, and collaborate. Skype was first released in 2003 and has been well received across the world for its ability to transmit text, video, audio and images (apart from its video conference feature).

New features in Skype include the ‘split view mode’ that allows users to conduct multiple chats individually, all at once. Skype allows for live subtitles during its video calls, call recording, and calls to landlines and mobiles from anywhere in the world, at low rates.

2. Google Drive

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Google Drive is a file storage and synchronization application that was developed by Google and launched in 2012. It serves as a cloud database in which one can store their files. This ensures the safety of files and ease of access.

The files can be accessed, synchronized, and shared across other devices. Google Drive also includes Google Docs, Google Sheets and Google Slides that allow for documents to be created, edited, stored, and shared. Google Drive offers users 15 GBs of free storage, but this can be extended up to 30 TBs through paid plans.

Drive Enterprise can be used for business purposes and the only payment that needs to be made is for storage usage.

3. SocialPilot

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SocialPilot is simple and efficient application software that can help in managing social media marketing. SocialPilot serves more than 115,000 businesses. It functions by helping to manage social media, handle social media posts, and analyze data (all at a  reasonable cost).

It helps to link all the social media accounts of the firm and ensures regular updating of posts. It employs a very systematic approach and delivers results without a doubt. It uses top-of-the-class social media scheduling and publishing tools to invite clients to connect accounts and share reports.

4. EngageBay

EngageBay is an award-winning product for nurturing and engaging clients for their utmost customer satisfaction.

The software provides a seamless experience for customers of small and mid-sized real estate agencies. This diverse package of solutions includes marketing automation, sales bay, live chat, and helpdesk.

EngageBay makes it possible to automate manual tasks, track deals, and sales pipeline, provide real-time assistance that easily converts visitors into customers, and prioritize and solve customer support inquiries.

5. Canva

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Canva is a graphic-design tool website founded in 2012. It employs a drag-and-drop format to provide access to vector images, graphics, photographs, and fonts. It has millions of stock photographs, vectors, and illustrations but also permits users to upload their own images.

It makes editing easy using filters, an assortment of fonts, and numerous icons and shapes to choose from.

6. Unbounce

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Unbounce is a software, founded in 2009, that helps convert more visitors into leads, sales, and customers. It is the ultimate sales application that helps create and design landing page platforms. It has aided in 650 million conversions and has thus helped multiple businesses attain success.

A few companies that rely on the services of Unbounce include HELIX, ZOLA, Fifty & Fifty, and AGENCY WITHIN. Unbounce offers more than 100 different customization templates that can be used to build campaign pages.

7. LinkedIn Sales Navigator

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LinkedIn is a business and employment-oriented service that can be used for professional networking. LinkedIn Sales Navigator is one of the best applications for sales prospecting. It helps find high-quality leads quickly and efficiently. It helps to target prospective buyers, monitor key lead changes, and reach the buyers.

8. Copper CRM

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Copper CRM is a customer relationship management (CRM) software that helps to build long-lasting professional relationships with clients. It offers artillery of productivity features such as Lead Management (which helps collect crucial information associated with each lead) and Email Templates (ready-to-go, one-click messages that are at the user’s disposal).

Copper CRM functions more efficiently in association with the G Suite service of Google.